[KB-016] Does Xgaming offer an affiliate program?

Product: All Products | Platform: All | Confidence: High

Answer:

As part of the affiliate program, Xgaming may provide review units to partners for use in promotional content, though international recipients may be responsible for any applicable import duties. Yes, Xgaming offers an affiliate program for partners and content creators. The program provides a 10% commission on each sale generated through a partner's unique link. The Xgaming affiliate program utilizes the Shopify payment system to manage and process commission payouts. The affiliate system triggers payouts automatically only when the account maintains a positive net balance, as canceled or refunded orders offset previously earned commissions within the payout cycle. Commissions for the affiliate program are automatically voided and not paid out if the associated order is canceled at the customer's request. Press and influencer partnerships are typically managed through a marketing agency, though Xgaming also handles direct inquiries from content creators in-house. The agency also manages the onboarding process for new affiliates, including the setup of custom tracking links and discount codes. For new creator collaborations, Xgaming requires a verification process before providing review units, which involves submitting YouTube Studio analytics screenshots showing views from the last 28 days, audience geography, and traffic sources to ensure audience fit. If a content creator has already purchased an X-Arcade unit at full price, Xgaming can issue a refund for the difference to match an approved reviewer discount. Influencer and product review collaborations are evaluated based on the geographic focus of the creator's audience, with a preference for US-focused reach to align with existing sales and marketing infrastructure. Xgaming's marketing and public appearances are managed by an external marketing agency. Xgaming showcases its hardware at industry events such as the Pinball Expo, where customers can experience products like the X-Force Haptics Kit in person. The agency also coordinates directly with event sponsors to provide brand assets, including logos, taglines, and media for promotional reels. The company generally maintains a policy of not appearing on camera, preferring to focus on customer support. Additionally, Xgaming offers early access to new products for content creators to facilitate the creation of exclusive content; this access is not available to the general public. Xgaming provides support to content creators, architecture, assets, or clarification, during the setup and filming of their products. Xgaming utilizes Shopify Collective to manage dealer partnerships; interested retailers can establish a partnership by sending an invite through the Shopify Collective platform for review and acceptance, with a standard retail margin of 10% offered to authorized dealers. For bulk orders of arcade buttons and switches, Xgaming can provide contact information for their manufacturer in Asia who handles direct bulk orders. Xgaming does not offer hosted articles, paid links, or link placements. The company prohibits outbound links to casino, sports betting, or gambling-related sites and does not provide do-follow links or undisclosed sponsored content. The Xgaming affiliate program is strictly limited to a standard app-based promotion model and does not support or permit affiliates to conduct additional marketing activities such as paid search (SEM), SEO campaigns, or social media management. The current focus for affiliate content is the Arcade2TV-XR, specifically its VR features, as there is currently sufficient coverage for Tankstick products.